The Hyundai Grandeur is a mid-size/full-size sedan manufactured and marketed globally by Hyundai Motor Company since 1986. The Grandeur has evolved through five generations with intermediate restylings, and is marketed under various nameplates worldwide — prominently as the Hyundai Azera. As the Azera, it was considered the flagship model of Hyundai’s United States lineup until the arrival of the Genesis sedan. Currently the Azera slots between the midsize Sonata and the Genesis sedan.
The New Grandeur and the third generation of the Mitsubishi Debonair were the products of a joint development between Hyundai and Mitsubishi Motors. Mitsubishi was responsible for the powertrain, and Hyundai was responsible for the body and trim design. Production of the car began in September 1992 and ended in 1998.
The “New Grandeur” came in various trim levels and only V6 engine combinations (2.0L, 2.5L, 3.0L, and 3.5L). The new Korea based Grandeur became a huge success following the first generation Grandeur it replaced. However, the reception of the same model marketed by Mitsubishi in Japan was perfunctory eventually leading Mitsubishi to discontinue it earlier than expected.
The 3-liter and 3.5-liter engines developed by Mitsubishi were substantial legacies to Hyundai, which at the time did not have the ability to manufacture engines of that size on its own. Following the Debonair’s discontinuation in Japan, the Hyundai-Mitsubishi partnership lead to the production of the Hyundai Equus and Mitsubishi Dignity premium flagship sedans, and the slightly smaller Hyundai Dynasty and Mitsubishi Proudia. Since the production of Hyundai Equus, Hyundai develops all engines in its product line on its own, such as the industry-acclaimed 4.6-liter Tau Engine featured on the Hyundai Genesis.
Although it was not exported outside the home market, the second generation Grandeur was success in Korean domestic market as the flagship sedan of Hyundai lineup. This model became a status symbol in Korea, which many politicians and wealthy business executives have used.